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Winchell's Franchising
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Real Estate Requirements
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Real Estate Requirements
A key element to the success of any quick service restaurant is location. The following information outlines the basic requirements Winchell's looks for when choosing a site.
Store Building Types
Winchell's Real Estate Site Criteria
   Building Type Freestanding, Inline, or End Cap
   Building Size 1,000 - 1,500 sq. ft.
   Lot Size 15,000 - 20,000 sq. ft.
   Parking 6 - 10 (dedicated spaces)
   Visibility Excellent
   Ingress / Egress Excellent (signalized intersection desired)
   Signage Pole (prefered) / Monument
   Seating Required 15 - 20 approx.
   Resident Population 20,000 in 1 mile radius
   Daytime Population 8,000 in 1 mile radius
   Household Income (Median) $20,000 - $60,000
   Traffic (Average Daily Count) 12,000 (going to work side of street)